This past summer, our CEO Omar Sayyed had the pleasure of being featured on Cheddar, a live news network that streams right from the floor of the New York Stock Exchange. The media company is revolutionizing the news broadcasting space, because they are reporting on innovative technology, media, and consumer products that are changing our daily lives.
The free-flowing interview covered no-show socks, the possibility of a subscription service, and the ubiquitous question “How are you getting Southern Californians to wear ties?” Omar focused on our successful Sock Genius line, a departure from our primary focus on neckties. He also explained how expansion, expression, and creativity are values woven into our company’s DNA.
As veterans of operating in the virtual world, we were thrilled to work with a company looking to take news coverage into a completely new space. Thank you to the Cheddar team for having us, and keep on innovating!