Child abuse. It’s a sensitive topic, but one that needs to be addressed, and Prevent Child Abuse America (PCAA) is leading the fight. We partnered with PCAA and a bunch of pro athletes—LA Clippers’ Chris Paul and Ronny Turiaf, Miami Heat’s Chris Bosh, Minnesota Timberwolves’ Kevin Love, and Detroit Lions’ Lawrence Jackson—to create a collection of neckwear to support the cause.
Each athlete helped us design a tie using PCAA’s colors and their own creative spirits. The designs all feature customized labels that include PCAA’s logo and the athlete-turned-designer’s name. These five unique styles were sold for the entirety of “Prevent Child Abuse Month” (April), with all proceeds going right back to PCAA so they can keep doing what they do best: protecting children and implementing and maintaining successful programs to prevent abuse.
To check out the collection, click here. To read more about PCAA and its mission, click here.