Ron Chereskin Ties: Imaginative, successful, and stylish, the Ron Chereskin brand has come to define a new kind of gentleman. The kind of dashing debonair who is not afraid to pay attention to the details, because as Ron Chereskin understands, it is the details in life that matter. Bright colors, simple yet eye-catching designs, and premium craftsmanship are found in each and every tie and it is on this set of details that Ron Chereskin has built his reputation.